Alain ThysThe 8 most important questions customer-centric leaders ask.Which ever way you look at it, customer success is about leadership. I’ve experienced this firsthand. Whenever working on a business…Mar 22Mar 22
Alain ThysinImmersive and Transformational Experience DesignNeuro-proof: experiences change youThis morning, I was reminded of this video interview with Beau Lotto from the Lab of Misfits in New York.Feb 10, 2020Feb 10, 2020
Alain ThysinImmersive and Transformational Experience DesignThe Lost Lending LibraryA couple of weeks ago, the immersive theatre company Punchdrunk, gave me the unique opportunity to experience the world as a child again.Dec 16, 2019Dec 16, 2019
Alain ThysinImmersive and Transformational Experience DesignThe Wolf of Wall Street (London)Not all experience hunting expeditions go well, but that doesn’t mean that there aren’t valuable lessons to be learned.Dec 16, 2019Dec 16, 2019
Alain ThysinImmersive and Transformational Experience DesignDepraved — Belgium’s first public extreme haunt.Ever since being a small boy, my son has been fascinated by scary stories and horror movies. This quickly extended into enjoying Halloween…Dec 2, 2019Dec 2, 2019
Alain ThysinImmersive and Transformational Experience DesignLessons from a Masterclass at PunchdrunkEarlier this year, I had a unique experience. Following a chance encounter with Felix Barrett, I was able to take a group of friends…Dec 2, 2019Dec 2, 2019
Alain ThysinImmersive and Transformational Experience DesignThe Norway prison experienceImmersive experience design isn’t just about providing people ‘a good time’. In fact, in Norway, the ‘go-to-prison experience’ has been…Nov 18, 2019Nov 18, 2019
Alain ThysinImmersive and Transformational Experience DesignThe Waldorf Project (video)The Waldorf Project describes itself as a radical immersive experience on a grand stage in which art is consumed through all of the senses.Nov 15, 2019Nov 15, 2019
Alain ThysinImmersive and Transformational Experience DesignTarot lessons for experience designOn a recent trip to London I booked myself a Tarot experience on Airbnb. I’m not that much of an esoteric person. But I had heard that…Nov 14, 2019Nov 14, 2019
Alain ThysinImmersive and Transformational Experience DesignI’ll probably never shake the smell of sewers.For the launch of the movie IT 2, Kinepolis cinemas in Belgium organised an IT2 experience tour of the Antwerp sewers. Think big sewers…Sep 16, 2019Sep 16, 2019